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On this page
  • Auto stop on reply
  • Out-of-office Delay
  • UTM Codes coming soon
  • Configuring UTM codes for the Campaign URL
  • Applying UTM code

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  1. Campaigns
  2. How to run the campaign effectively?

Campaign Settings

PreviousHow to manage the schedule for the campaign?NextApplications

Last updated 1 year ago

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Prondo offers additional campaign-level settings to get the best out of your campaign.

Auto stop on reply

Auto Stop on Reply "Auto Stop on Reply" feature is to avoid potential negative consequences, such as recipients accusing the sender of spamming or sending unwanted emails. By default, the "Auto Stop on Reply" feature is enabled in Prondo. However, if you wish to turn it off, you can typically do so by accessing the campaign settings

  1. Access your email campaign, then go to Campaign Settings

  2. Toggle the switch to the off position based on your requirements

Out-of-office Delay

The "Out of Office Delay" feature is designed to address the situation when a recipient has set an auto-response indicating that they are currently unavailable or out of the office. This feature helps minimize the recipient's risk of missing important messages from your email campaign.

When the "Out of Office Delay" feature is enabled, the email campaign system detects if the recipient has an auto-response set and acknowledges their unavailability. The system then delays the delivery of subsequent messages to that recipient for a specified number of days. By default, this delay is typically set to 7 days, meaning that the system will wait for 7 days before attempting to deliver the message again.

UTM Codes coming soon

UTM codes, also known as UTM parameters, are specific text strings that you can append to URLs that allow you to track those URLs when they get clicked on. UTM codes are used with Google Analytics to understand more about where traffic to your website is coming from. They can give you insights into the effectiveness of your campaigns and help you understand which marketing efforts are driving the most traffic

Configuring UTM codes for the Campaign URL

To create UTM codes, navigate to the settings tab of your campaign and select the option to configure UTM codes.

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UTM Code

Description

Default Value

utm_source

Name of application used for outreach where a recipient clicked on a link. Usually it is facebook, instagram, gmail, sl, etc.

Examples: utm_source=facebook

utm_source=prondo

utm_medium

Type of a channel used for outreach. Usually it is:

Examples: utm_source=email, utm_source=social

utm_source=email

utm_campaign

Name of a campaign. This parameter is used to specify a name of campaign to distinguish different campaigns executed within one channel/source.

Always use short name of a campaign without special chars and spaces. If campaign name has special chars or spaces they will be replaced with hex codes

Examples: utm_campaign=04,+CIO+AWS, utm_campaign=04%2C%20CIO%20AWS

Should not be editable ! always use

utm_campaign=campaign name

utm_term

Optional. You can put any logic to use this field. Usually, this field is used for ads tracking

Fully configurable, do not have default

utm_content

Prondo to generate it automatically for every message in the campaign. The following algorithm should apply:

It is used to identify sequential number of a message in a sequence and a variant if A/B test used.

If a campaign has more than 1 message - use the following format: =<number of a message in a campaign’s sequence (Single digit from 1 till 9) and a letter of variation (from A till Z, if messages A/B variations used). Examples: “1” – first message without A/B variations; “2B” – message 2.B in a campaign.

Examples: utm_content=2B

Should be computed depending on in which message utm code applied, EX, if user put this utm code in second message in campaign it must look like utm_content=2

If campaign uses AB testing after number of message must be letter indicating which message were used EX, utm_content=2B

utm_id

Prondo to generate it automatically for every link in the message. The following algorithm should apply:

Parameter specify sequential number of a link in the email. Single digits from 1 till 9. Every link in a message should have its unique id to track, which link clicked in a message.

Examples: utm_id=1, utm_id=2

Should be computed depending on in which link utm code applied, EX, if utm code applied to second link in message utm code should look like utm_id=2

Applying UTM code

To apply the UTM code go to the message, click on a link and click on the checkbox apply UTM code, when you do that all previously saved UTM codes will be applied to this link. You can also configure UTM codes for each message individually, just click on configure UTM codes and choose whatever to your liking

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If you have any questions, please send us an email at support@prondo.co, and we'll be happy to help! 😉

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